End Your If

Tag: seo

  • Adding SEO functionality

    Two of the biggest things that will improve your search engine rankings are keyword rich website titles and keyword rich links to your content. Today’s lessons will cover both of these topics.

    Objectives

    • Improve our search engine rankings
    • Set a title tag
    • Map a specific URL to a custom controller and action
    • Avoid using ids or numbers in our URL

    Before I start, I would like to make it clear that this article is and does not intend to be a be-all-to-end-all of the SEO necessities for your website. It is meant to describe some excellent techniques to quickly and easily improve upon CakePHP to make it more SEO friendly. (more…)

  • How to write for people and rank high with your keywords

    Using the right keywords are important, but don’t let this drive your content.  It’s important to remember what your first goal should be and not your second.  Your first goal is write and provide useful content to people who do find your content.  Your second goal is for search engines to rank it well.

    So, how can this be done?  Start by thinking about what your keywords are for your content.  Once you have your keywords decided, create a title for your content and integrate your keywords into them.  Make sure your title is intuitive, keyword rich, and catches people’s eye.  This can be done through good keywords, a secret, and/or a descriptive title describing exactly what the user wants. (more…)

  • The Shocking Truth to Website Success…and it’s not top Google Rankings!

    Do I believe in SEO?  Absolutely I do.  Do I believe in link popularity?  Absolutely I do.  Do I believe in targeted keywords?  Absolutely I do.  Do I think it’s the most important thing?  No, I don’t.  I am going to reveal to you the true method to a successful website on the Internet!

    Being well ranked in Google on specific keywords is good.  Incoming links, both reciprocal links and one-way links are great.  But it will only really pay dividends after you’ve focused on success, the true way. (more…)

  • Sharing your way to success

    In today’s article I am going to discuss something that *hopefully* was taught to you at a very young age.  For me, this dates back to my earliest memories of being a child.  In your life, how many times have you heard someone say, “You must share that with others.”?  I’m pretty sure it’s more than you can count!

    Well, what’s old is new again.  Sharing is an excellent way to achieve better search engine rankings as well as additional traffic.  Right now, this is what I’m doing, I’m sharing my idea with you in hopes that you will visit my web site and enjoy the excellent content that I have on it. (more…)

  • How to setup a route in CakePHP

    If you are like me and are creating personal web sites, one of the best ways to gain traffic to your site is through SEO.  I won’t go into detail here as I want to focus on how to setup a route in CakePHP, but having SEO friendly URLs will go a long way in helping.

    First let’s define what a “route” is.  In CakePHP it allows you to add a different path to access a specific controller and/or function in that controller.

    For example, let’s say I want to create a CMS.  I might create a controller called “StaticContent” and then place a function for each page a client would like to create.  I’m pretty sure I would start getting a lot of calls saying, “Jamie, why is my URL http://www.myaddress.com/StaticContent/myCustomPage?”  So to avoid those calls, we can use a route to make it more accessible and SEO friendly. (more…)